Template - Choice-based-conjoint Survey

Note

There are two versions of the conjoint survey: “button” and “table”. This is the “button” version.

In this version, the conjoint options are shown in buttons.

This is a template of choice-based-conjoint survey. For this survey, we will ask you about your preferences for different types of apples.

Screening Questions

For this example, I’m using the response here to screen out respondents - I’m only interested in people who choose “Red”, so if you choose “Blue” you’ll be screened out.

Usually you would not tell respondents ahead of time how they will be screened - I’m just putting an explanation here since this whole survey is for demonstration purposes

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Conjoint Question Intro

Great work!

We will now show you 6 sets of choice questions starting on the next page.

Conjoint Question 1

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Conjoint Question 2

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Conjoint Question 3

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Conjoint Question 4

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Conjoint Question 5

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Conjoint Question 6

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Demographics Page

Nice job!

We’re almost done! We’d just like to ask just a few more questions about you which we will only use for analyzing our survey data.

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End Page

The survey is finished. Thank you for your feedback!

Your completion code is:

You may close the window now.

End Page

Sorry, we wanted you to select the red button.

The survey is now finished. You may close the window.